week 7 : What to do with your film after making it

2 June 2016

On Thursday, we had a talk by Tan Fong Cheng ,  She's Zhao Wei Films film producer, on film marketing and after production activities. I was very interested in this as I take business diploma plus to learn about these stuff.

She told us the cold hard truth that short films rarely gets turned into films. Advising us to not invest too much money and the purpose of a short film is to enhance my portfolio. There are exceptions of course (district 9 etc).

She suggest that we enter as many short film competitions as possible. There we can gain recognition and mingle with film directors to promote ourselves and the film. She also reminded us about pitching skills that its really important to seem confident as they won't buy if you are uncertain about your project.

She also talked about Singapore's market and told us to dream big.
Aim for your film to be viewed as far as Europe.

This talk is basically about business and how invested you want to be in your project after creating the film. The talk was very informative and also quite helpful. At first I didn't know of ways to promote our films and how films are sold to theatres.
However during the Q and A I was unsure of what to ask as I'm not very well versed in the business and marketing sector and when she talked about distributors and all those technical terms i was quite lost. I would like to take up classes in Arts business management as it could also be a future career prospect.